A three-part, expert-led webinar series gives APEX personnel the context, practice, and live answers they need to guide stronger client conversations.
Live, scenario-based, accessible, and grounded in authoritative sources.
The series is designed as facilitated learning, not a sequence of presentations.
Explain the purpose, boundaries, and current landscape in plain language.
Apply the ideas to a realistic small-business counseling situation.
Compare options, explain the evidence, and select a responsible next action.
Resolve common questions and identify what still requires authoritative verification.
Start with orientation, build technology fluency, and finish with a practical opportunity conversation.
Orient counselors to the landscape and practice choosing what to investigate next.
Translate priority technology language into clearer client discovery questions.
Connect client readiness, market research, and a defensible next-action plan.
Each webinar combines expert explanation with active practice and leaves enough space for the questions counselors actually bring.
Plain language, accessible materials, moderated participation, and current authoritative sources.
Set the problem, objective, and guardrails.
Expert-led context with clear examples.
Work through a realistic counseling scenario.
Moderated questions and expert responses.
Identify one responsible next action.
A focused pilot lets the team validate the topic, format, facilitation, and learner response before committing to the full series.
Confirm the audience, learning objective, expert, and authoritative sources.
Develop the scenario, interaction, moderator prompts, and accessible materials.
Run a technical and facilitation rehearsal with the expert and moderator.
Host the live pilot with guided practice and moderated Q&A.
Review participation, confidence, feedback, and next-session priorities.
Begin with Finding the Right Defense Innovation Pathway, evaluate the experience, and use the findings to finalize sessions two and three.